I’m sure you already know how important it is to have a social media following especially for business purposes or to gain any kind of presence online but it doesn’t have to be too hard to gain exposure with the right tools. The following best 4 tools for social media are essential for your growth and presence.

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4 Tools for Social Media I Recommend





The Canva Tool For Social Media


Canva is a simplified graphic-design tool website. Out of the 4 tools for social media this one is hands down my number 1 website I use often. You could create just about anything you can think of.  Canva has templates for just about everything, whether you’re looking for a Facebook post template, a blog post, or even a Pinterest pin.

Maybe a digital eBook cover? Or even a logo. It is used by non- designers as well as professionals. It uses a drag-and-drop format and provides access to photographs, vector images, a lot of fonts to choose from as well as graphics. You can choose your colors and what elements to use and not use in whatever your creating.

A lot of people like Canva because it is free, but there is a Pro version that is priced at $12.95 per team member per month. If you pay annually, it reduces to $9.95 per month. I would suggest trying the free version to get the hang of things and see if you’d prefer the pro version later. The pro version has a few more options which include more photos, fonts, and sizing your designs.

The Tailwind Tool For Social Media

tailwind logo displaying the words tailwind black letters

Tailwind is used for scheduling posts for Instagram and Posting your pins to Pinterest. It is a scheduling tool you can save time with multi-board pinning, hashtag lists, bulk image upload, drag-and-drop calendar, and other shortcuts.

Tailwind for Publishing On Instagram

Tailwind for Instagram allows you to schedule your posts for a week or even a month in advance. Tailwind helps you stay organized by creating a personalized schedule for you. When you schedule your posts, Tailwind will then auto-post on your schedule, and it allows you to grab images from anywhere on the web.

You can either ‘drag and drop’ or ‘upload’ an image from your computer, or you can use a browser extension to grab images from anywhere on the web, either from the bulk upload button in your toolbar or the schedule button on individual images. Tailwind for Instagram is $9.99 per month if paid annually. $15.00 otherwise. Tailwind offers a free trial, and you can schedule up to 30 posts before deciding if a paid plan is right for you.



Tailwind for Publishing On Pinterest

Tailwind for Pinterest has all the same features, which include bulk uploading images, and scheduling pins in advance. For Pinterest, there is a SmartLoop feature that allows you to automate your Pinterest strategy so that your best and seasonal content gets pinned automatically through tailwind. 250 Active SmartLoop Posts are included in the Plus plan of Tailwind. Plus plan is $15.00 per month/account.

 For Pinterest, there is a feature called Tailwind Tribes.

 What is a Tailwind Tribe? 

Tailwind Tribes is a function within Tailwind. They consist of like-minded groups of trusted peers helping each other grow their Pinterest reach and traffic. They do this by helping each other to discover the best new content for their audience while amplifying the reach of each other’s content.

 Tailwind Analytics

 Tailwind provides analytics that will help. Pinterest does provide analytics such as top pins based on impressions, top-performing boards, and clicks and repins. Tailwind analytics include more detail such as Pin Inspector, Website Insights, Organic activity, Referral Traffic, and Profile Performance. Tailwind for Pinterest is $9.99 per month if paid annually. $15.00 otherwise. Tailwind offers a free trial which does include scheduling up to 100 pins before you decide if it’s right for you.

For Tailwind Tribes





The Unfold App Tool For Social Media

4 Tools For Social Media
#3 Unfold

Unfold is an app created by Alfie Cobo and Andy McCune. The app was created for people who want to tell a story in a thoughtful and curated way and share their stories on social media. Unfold can be used for Instagram, Snapchat, and Facebook. It is free to use however, Unfold makes money through its premium collections, available to purchase on the app. Unfold Plus gives you access to templates and fonts. Early access to new collections. Exclusive releases and designs.

Unfold allows you to create and express yourself in a simple and intuitive way.  If you’re looking for a way to stand out from the crowd, try it free.

Quick Video Tutorial




The Promo Republic Platform For Social Media

4 Tools For Social Media
#4 Promo Republic

PromoRepublic is a social media management platform. Let’s face it when it comes to social media tools and accounts; it would be great to keep track of it all in one place. The platform allows you to track multiple social media accounts in one place.  All your posts and visuals in one social media publishing calendar, scheduled in advance, and posted automatically to multiple social media channels.

The platform has over 100.000 plus post ideas library and a graphics editor. Inside the platform, you have the option to get Content Creation Services which include 20 editable and reusable post templates created for you in 5 business days starting at $169.00. The PromoRepublic plans start at $9.00 a month billed only annually as $108.00 This includes 3 social profiles. They do have other plans for small businesses you can look at here. There is a free 14-day trial to see if it’s right for you. The website also has a chat feature if you have any questions before using it.


The 4 tools for social media that are the best out there and will give you visibility, consistency, and engagement. 

#1. Canva Simplified graphic-design website.

#2. Tailwind Scheduling posts to Instagram and Pinterest.

#3. Unfold only in the app store. It gives you a way to tell a story through photo designs.

#4. PromoRepublic A Social Media Management Platform for multiple accounts all in one place.


There you have it 4 social media Tools that I consider to be the best you can use for your posts. I personally use and love Canva. If you are considering becoming or already are a Social Media Manager, then you know how any of these tools will help save you loads of time. When you are trying to find a remote job, becoming a social media manager is one of the best flexible work- from- home jobs to work.